AREAS OF EXPERTISE
I build brands that works with You for Your audience, through strategic positioning to visual identity and the storytelling that carries it all.
Brand Strategy
& Identity
Digital & Experience Design
Good digital design removes friction and creates clarity. I design websites, digital experiences and product interfaces for intuitive & easy navigation.
Motion & Visual Storytelling
The best way to explain a complex idea is to show it. I take products and brand stories from concept and storyboard to final animation and sound.
I craft campaigns that communicate clearly, connect emotionally and perform strategically by building assets that amplify brand reach & support growth.
Creative Marketing
Illustrations & Digital Art
As a visual storyteller, I create illustrations customised to your brand and style. Every creative is designed to tell your story and make your brand stand out.
WORD ON THE STREET
The work tells one side of the story. The people I’ve worked with tell the other. It reflects the creativity, collaboration and thinking I bring to the table.
There are people you work with, and then there are people who change the game. Riddhi is easily & firmly in the second camp. From HireAra's scrappy startup days all the way through to its acquisition, I had a front-row seat to something remarkable. She built a brand that people genuinely stopped and noticed. Not through luck, but through an extraordinary mix of creative instinct, strategic thinking, and sheer determination. In a crowded market, we weren't just another Rec tech. We were the brand. And Riddhi was the architect of that. What makes her truly rare is the combination. She can sketch out a stunning visual identity, rethink your entire social media strategy, and still be the most energising person in the room all in the same day. She quietly took on far more than her job title ever suggested, essentially owning an entire department, and did it with the kind of grace and grit that earns real respect. It was no surprise to anyone who knew her that her influence didn't stop at HireAra. Post-acquisition, she went on to shape the thinking of a much larger organisation. Personally, she also helped me grow my own presence on LinkedIn and watching how intentionally she builds visibility for brands and people alike tells you everything about how she operates. Compassionate, creative and genuinely one of a kind. If Riddhi is in your corner, you're already ahead!!
AI Adoption Manager @ The Access Group
Riddhi is one of the most creative people I’ve ever met. Her ability to turn rough ideas into something that looks visually amazing, jumps to life and is full of personality is unreal. I can’t count the number of times I’d give riddhi a very rough brief, more or less scribbled over a napkin, and then she’d take that brief and return with design work of the highest quality.
She played a huge part in the growth of HireAra, turning what was a “boring” B2B SaaS business into something unique, memorable and full of personality. I wish riddhi all the best for her future career and would certainly recommend her to any hiring manager!
Thomas Vose
CEO @ HireAra
Riddhi was instrumental in turning HireAra, a frankly quite 'boring' bit of tech into a real brand! Something people believed in & eventually saw value far beyond what you'd expect on the surface. The product is designed to make Recruiters' 'product' stand out - Riddhi made sure we practiced what we preached.
She was with us from practically £0 revenue all the way through to acquisition & into migration. Riddhi was great energy in the office & always brought a smile and growth mindset to every challenge.
Tom Carr
CRO @ HireAra
I had the pleasure of working with Riddhi at Deloitte, where I led the Film Xperience (FX) team and our video production capability. She was one of the first people to come on board, so I had the opportunity to see her make a real impact as we grew the team from its early days into a capability spanning three locations. As a Motion & Graphic Designer, Riddhi brought an incredible amount of creativity and versatility to the team. She was equally comfortable working across different visual styles, subjects and types of projects, and always found a way to turn a brief into something engaging and visually compelling. What I particularly appreciated was how she could own a project end to end. From understanding the brief and translating it into a storyboard, to presenting ideas, working directly with clients, taking feedback and refining the work through to the final delivery, she was someone you could trust to take complete ownership. I genuinely never had to worry about a project when Riddhi was working on it; I knew she would take care of it Beyond her creative talent, Riddhi is simply fantastic to work with. She is hardworking, dependable, collaborative and brings so much energy and laughter to the team. She was a wonderful colleague and someone who made even demanding projects more enjoyable. Any team would be lucky to have Riddhi as one of their people. I’d happily recommend her to anyone looking for a talented Motion & Graphic Designer who combines creativity with strong ownership and a great attitude.
